Logo Design Update: PowAlert

Initial sketch exploration of redesigning a logo for a Client.

Initial sketch exploration of redesigning a logo for a Client.

Color Block-in Exploration.

Color Block-in Exploration.

Exploring color palettes and shape language, using silhouettes to identify the strongest and most simplified designs.

Exploring color palettes and shape language, using silhouettes to identify the strongest and most simplified designs.

We created two color variations of the logo—one designed for a white background and another for a blue background.

We created two color variations of the logo—one designed for a white background and another for a blue background.

For a client, we provided creative direction on their logo, which wasn’t yet aligned with their vision when they approached us for website work. We developed two color variations—one suited for a white background and another for a blue background—to ensure clarity and versatility across their site.